We have noticed an increasing amount of Internet sales sites claiming to sell our products at a discount. These sites are SCAMS that typically link to Amazon.com. The sites make money on the click-through links. Do not visit their links. All of our product sales are fulfilled by us via this website or select products offered at Amazon.com.
We now support Tone Audio Magazine via Banner/Link advertising. We reviewed many other audio sites and selected Tone Audio as a complete audiophile media resource.
I have received a few emails over the months regarding possible product "sale" promotions and I am addressing this subject in this post. Some of our customers choose to wait for the "Big Sale" since many of our competitors are doing these promotions on a regular basis. We believe this type of promotion is simply a call to action to drum up business and demonstrates their products are overpriced (or the sale price is the real price).
The only promotions we offer are Free Shipping on occasion and Christmas select sales. We do not offer 40-50% discount promotions on our cable products since we have set our factory direct prices at our lowest offer. This policy reflects our best everyday price, protects our customer's investment, and increases product resale value.
There is much confusion regarding the Hubbell 5362 series receptacles that we would like to clarify based on several customer inquiries. We also see this "confusion" in audio forum sites and Internet searches. This blog is to enlighten Audiophiles that two versions of the Hubbell 5362 receptacles exist.
One is the 'Hubbell 5362 or CR5362' and the other is the 'Hubbell HBL5362.' The base Hubbell CR5362 is a residential contractor grade outlet whereas the HBL5362 is a commercial/industrial grade receptacle. We sell only the Hubbell HBL5362 receptacle including cryo treatment that elevates it to audio grade performance. See the photos below to compare.
I was processing a few Invoices today when I learned from my customers the confusion of how PayPal works. Apparently some folks do not realize that PayPal accepts Credit Card payments without being a PayPal member. We have tried to make this clear on our web site in the past several months. PayPal is not just a funds repository but also a Credit Card processor. To buy any product via Credit Card using PayPal services, one simply checks out as a Guest after filling out the address fields. See Ordering Info.
I have received a few emails regarding our metal alloy sheath and its importance to the overall sonic character of our cables. I will summarize the concepts.
Over the years, many studies have shown the deleterious effects of dielectrics in cable construction. The type of dielectric material is very important. A perfect vacuum is the best dielectric followed by air and fluorocarbon plastics such as Teflon and its variants, PFA and MFA.
Basically, too much plastic insulation in a cable can lead to sonic coloration and veiling of the signal. Since magnetic fields surround the entire cable, the cable sheath adds to this sonic signature. Our goal with our cable designs was to minimize dielectrics and in our case, the only dielectrics employed are the PFA cores and the wire air-cores.
A few of our customers have asked us if we manufacture or assemble our cables here in Sedona Arizona. The answer to that question is we do both processes. We buy the raw materials from our suppliers and wind the wire cores and cable sheaths, the manufacturing process. The assembly process involves hand terminating the connectors to the cables by either screw clamp, machine crimp, or silver soldering.
We then run DC and AC tests plus capacitance and inductance measurements on each cable to meet our strict specifications before shipment. Production spot checks are performed by placing the cables into our test audio system for evaluation. This ensures that our customers are receiving the highest quality products.
Many Audiophiles believe that a connected cable’s direction is sonically important. This is typically defined as the marked end of the cable that connects to the input or load audio component. One could argue that since audio signals are alternating current, cable directionality is an invalid concept. Here are some theories of why directionality is valid.
As a seasoned audiophile for the past 30 years, I have experimented with various methods of cable break-in. The simplest method is to play recordings for about 100 hours and then listen critically. Next is running white noise from a radio source. Another method is a special break-in CD.
Enter the Cable Cooker. A specialized electronic device that uses sweep frequency tones at higher voltages to quickly break-in cables. One connects cables to this outboard box for about 24 hours and then places the cables into service in their system. All done and ready to hear the ultimate sonic experience? Not really, at least in my experience.
It depends on cable design/type: In the case of exotic alloys, multiple conductors, and heavy dielectrics, break-in time can be over 400 hours system time and a cooker is required to reduce this time. At the other end of the spectrum, basic single conductor air-core designs may only need 50 hours of system time (no cooker needed). Our Reference cables fit the latter criteria. Also another factor is that cooked cables initially sound bright, especially silver cables (perhaps I am hearing things).
Mechanical deformation negates cooking: One of our designers performed an experiment to see if cable break-in was negated after coiling, packing, and shipping the cables. We system burned the cables for 50 hours and listened; Sounds great. We round trip shipped the cables and listened once more. Wow! Not the same sonic result. It was as if the cables were not even broken-in. Another 50 hours and the cables sounded the same before we originally shipped them. We tried this test with a few other cable brands and got the same result. This test also confirms audiophile opinion that just rerouting a system cable can change the sonics due to internal mechanical changes of the wire and dielectrics.
Cable cooking results are varied from many of the folks I have spoken with over the years. It will be interesting to hear from our readers of their own personal experiences.